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We've taken our intimate knowledge of the kitchen a step further with the creation of the Fisher & Paykel Social Kitchen, a 'pop-up' installation where food meets design.
With the assistance of collaborators including chefs Natalia Schamroth and Carl Koppenhagen of the Engine Room, furniture designer Sam Haughton of IMO and design studio Alt Group, the Social Kitchen was unveiled at Urbis Design Day in Auckland last month.
Featuring two kitchen displays within a converted 40-foot shipping container, a one-off custom table seating 50 people under a 'blow up' cube, and some of the best food we've ever tasted, the Social Kitchen was designed to showcase the best in New Zealand appliance engineering and design and demonstrate the evolving role of the kitchen as the social hub in our everyday lives.
No longer just a room at the back of the house where you prepare a meal, our kitchens have moved to the front of our homes and become multi-purpose spaces where we spend time with family and friends creating food and memories.
In addition to flowing through the exhibit and taking a moment to socialise at the 'feasting' table, visitors to the debut were also treated to a range of eight bite-sized works of art created by the award winning Engine Room team.
Fitting with the design ideal behind the Social Kitchen, we challenged Natalia and Carl to harness visitors' memories of special people, places and times with carefully designed experiences of tastes we know and love.
Dunking an Earl Grey biscuit into specially brewed Gingernut tea was just the beginning of their new interpretations of tried and true tastes. Other culinary artworks based simply on single word briefs included 'satisfying' bite-sized rolls infused with garlic butter, 'natural' organic figs injected with Manuka honey, 'nostalgic' sherbet made with crystallised Nobel harvest Riesling, and clear Gazpacho soup and deconstructed fish & chips as new twists on the 'exotic' and 'classic'.
Fisher & Paykel hopes to bring similar Social Kitchen experiences to other centres around New Zealand in 2011.
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Exquisitely designed tastes, convivial furniture design and cutting edge kitchen appliances
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Leading designers and showrooms pair to create inspirational creations
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Roger and Dean talk about Urbis Design Day on KIWIFM, Radio Wammo Show






